The partnership will see Prime branding integrated into key UFC assets.
UFC ANNOUNCES GLOBAL MARKETING PARTNERSHIP WITH LOGAN PAUL AND KSI FOR THEIR PRIME BEVERAGE BRAND
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Prime Hydration Named Global Sports Drink Of UFC Sportcal, 56% OFF
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UFC Announces Drinks Partnership With Logan Paul's Prime Hydration - MMA News
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UFC ANNOUNCES GLOBAL MARKETING PARTNERSHIP WITH LOGAN PAUL AND KSI FOR THEIR PRIME BEVERAGE BRAND